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Role
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responsibilities
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Drive strategy, planning, and execution of B2B marketing activities in collaboration with sales and marketing leads.
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Develop and lead business marketing initiatives that will position our platform as an industry leader, including research initiatives, events, seminar series, whitepapers, advertising campaigns, and conference participation.
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Manage content strategy: case studies production and localization of business and marketing materials.
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Collaborate with PR lead to build out communications strategy with sales managers.
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Company Description
Competencies
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Experience in tracking marketing initiatives.
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Experience in hiring and leading external vendors to accomplish successful marketing initiatives such as content programs, events, and media campaigns.
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Understanding of the digital and mobile landscape.
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Excellent stakeholder management and presentation skills.
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benefits
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