Instantly is one of the best platforms for running outbound campaigns. Now, with The Swarm built in, every email can be personalized with mentions of relationships your company already has.
The Swarm can identify whether someone on your team, an investor, an advisor, etc. has a meaningful connection to the prospect or their company.
Those relationships are discovered from work history, education, and investments, with the ability to layer LinkedIn connections and email/calendar contacts with a Swarm account.
You can then use that context directly in your outreach.
"I noticed our investor has worked closely with your VP of Sales."
"Looks like Sarah on our team previously worked with your colleague at Stripe."
"We're both connected through the Y Combinator network."These are relevant relationship signals that make outreach more personal, more credible, and more likely to get a response.